Slacker: A new (better?) music service
The device-plus-service combines satellite radio, standard portable music player and Wi-Fi-enabled gadget with 10,000 custom music channels that users can tailor according to their taste, covering virtually every possible genre. The end result is essentially portable radio with video instead of audio ads–or, for a price, no ads at all–with content that refreshes automatically based on personal preference.
Although they are new to the scene and are in “beta” they have a very appealing consumption model, targeted at “slackers” like myself. I don’t own an iPod, nor do I use iTunes. I like subscription music services because they allow me to download and listen to any full track in their collection for one flat fee. This is great for me since I like to constantly find new music rather than listen to the same songs over and over. I tend to scour the Web, viewing radio station playlists and music charts, to discover new music. I then find it in my music service of choice (right now it’s Yahoo! Unlimited), download it, and sync it with my device. Whew, too much work for me since I’m a “slacker”. Slacker proposes to help by allowing me to listen to their various radio stations, which I can customize to my tastes, mark what I like while listening, and have those songs synced with their Slacker device wirelessly. No fuss, no muss. I can even take my songs to go and/or listen to their radio service in my car with their car dock. I can’t wait for their pay service ($7.50/month), various portable devices, and car dock to become available, which is set to be sometime this summer. If they can reliably execute on this model, then they’ll have me as a paying customer in a heartbeat.
Filed under: Music | 2 Comments